Business analysis is more than just software development. This can help business leaders understand the business and develop IT resources, training, and strategies.
Through careful workflow analysis and business processes, you can identify opportunities to improve efficiency and profitability. If you want to know more about business process analysis, you can browse this source: www.projectvictories.com/business-process-analysis/.
You can use business analysis techniques to help you identify potential processing bottlenecks or underutilization of expensive resources.
Let's consider a business process, for example. All organizations, whether they are large multinational companies or sole traders, need to operate 'business processes' to carry out daily business activities.
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By doing a 'process mapping' exercise on these processes, you can focus on what is being done, why it is being done and who is doing it.
The process map can be a static 'snapshot' of your business that will help you identify your logical process group (simple example: operations; marketing and account management; monitoring and reporting) or it can be a thorough process analysis exercise that can enable you to recognize the power and weaknesses of your organization and can help identify needs for change.
For example, understanding your marketing process can help you identify the information you need to have about your organization and your customers.
After the information has been collected and stored, that information can be manipulated by your marketing people (or yourself if you are a sole trader) to understand current trends and predict future ones.
From this manipulation, future marketing strategies can be formulated to take advantage of the opportunities that have been identified.